Management change at STC Switzerland Travel Centre AG: Michael Maeder appointed as STC's new CEO.
Press release, 15.12.2011
The Board of Directors of STC Switzerland Travel Centre AG has appointed Michael Maeder as its new CEO. Maeder has a wealth of management experience in Swiss and international companies in the travel and tourism sector. He will assume his new position on 15 February 2012.
As of 15 February 2012, Michael Maeder will take over operational responsibility for STC. He will succeed Rainer Blaser, who is leaving the company to take up a new challenge elsewhere. Maeder has profound knowledge of the tourism and travel sector and has worked outside of Switzerland for a long time. Over the last two years, he has been Managing Director of Switzerland Tourism in Mumbai, where he has been responsible for all marketing activities in India. From 2006 to 2010, Michael Maeder headed STC UK in London, and prior to that he managed Switzerland Tourism's consumer advertising in New York for two years. Owing to his involvement in a longer-term IT project at STA Travel in London, Maeder was able between 2002 and 2003 to acquire expertise in electronic sales. Michael Maeder obtained a Swiss degree in tourism before attending the International Executive Program (IEP) at INSEAD. The Board of Directors of STC wishes Michael Maeder much success and satisfaction in his new role. It would also like to thank the present CEO, Rainer Blaser, for the work he has done for STC, and wishes him continuing success in his future career.
STC Swiss Travel Center AG (STC AG) is an SBB subsidiary (SBB holds 57% and Switzerland Tourism 33%, while RhB, MGB, MOB, BLS and Jungfrau Bahnen hold 2% each). It has its head office in Zurich and branch offices in London and Stuttgart. For its part, STC AG has a 50% stake in e-domizil AG, Zurich, a holiday homes portal. STC AG enables individuals and travel operators around the world to book hotels and holiday homes in Switzerland online. In conjunction with the technical platform offered to distribution partners and destinations, STC AG has a service level agreement with Switzerland Tourism to maintain a call centre operating in six languages.