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In need of inspiration?

Every single start-up, family firm and market leader has its own needs and its own story. Let these advertising scenarios and ideas inspire your next digital advertising campaign with SBB.

Kick-starting start-up growth.

Pascal had a brilliant idea. He founded a start-up full of motivation and gave it his all. But what’s the best way for him to get the early adopters on board?
More info about Kick-starting start-up growth.
Making a new opening a success.

For years, Amélie dreamt of opening her own café. Now this dream has come true. But how can she reach as many potential new customers as possible without spending a lot of money?
More info about Making a new opening a success.
Swiss clocks as a souvenir.

Marketing manager Heiko knows precisely who his target customers are: how can he advertise to Asian tourists to convince them to buy his company’s watches before they travel to Switzerland?
More info about Swiss clocks as a souvenir.
Achieving success with five-star targeting.

Though his core customers are loyal and word of mouth is bearing fruit, the owner of a top quality hotel in Valais thinks a digital approach could bring him many more new customers.
More info about Achieving success with five-star targeting.
Getting a head start with a competition.

Lena, a marketing manager at a Swiss insurer, is constantly faced with the challenge of coming up with creative ideas to win over new customers.
More info about Getting a head start with a competition.
In and around the station.

Despite significant passing custom and a healthy turn-over, a take-away chain would like to use digital advertising to reach as many potential customers as possible.
More info about In and around the station.
Covering the whole year.

Staying at the forefront of people’s minds all year round – that is the aim of a large museum in Zurich. And it’s possible thanks to targeting opportunities and the digital media mix SBB can offer.
More info about Covering the whole year.
Guaranteed success.

As head of marketing at a large retailer, Simon is committed to maximising targeting in his use of CRM data for advertising – and he can do it with SBB’s programmatic advertising.
More info about Guaranteed success.